These companies plan to end their apps

In another example, Yu asked on the phone to find a gift for her grandmother who couldn’t get out of bed. This created an interface with multiple products within a carousel, and each line contained a brief description of why the product might be suitable. He settled on the Kindle.

Then Yu long pressed on the product card to ask another question: “What’s the screen made of?” The phone generated the answer as a paragraph of text below (notably without any sources), and when it asked to see the unboxing video, it added a line of YouTube videos on the subject.

This wizardry is reminiscent of Siri co-founder Dag Kittlaus’s 2016 demo on stage of Viv, which was designed as a conversational smart layer that lets users interact with various services. His live demo This included asking the digital assistant to book a hotel room in Palm Springs by voice. clearly very impressed, Samsung removed Viv Later that same year, and we haven’t really seen anything from it since.

You can get a great glimpse of how Brain Technologies’ technology works with its app, natural ai, which she released in 2020. Yu says his company has pioneered larger action models that can enable digital AI assistants to execute tasks. Since the company was initially launched, its AI can reportedly generate interfaces for over 4 million tasks, having been trained since 2016. This should include almost anything you can do on a computing device. “Instead of going to the apps, the apps come to you,” he says.

But don’t think we’re moving away from apps just yet. That’s why this concept device is still an Android phone. If you don’t want to interact with the AI, you can access the apps like normal. Touchscreens are also not going away, and he believes this concept is the perfect combination of AI and graphical interface.

Brain Technologies has apparently already received tremendous interest from other manufacturers, and Yu says it is the only AI company Emerson Collective (Lauren Powell Jobs’s venture capital firm) has invested. It seems almost inevitable that we’ll see its generated interfaces in more types of devices in the future.

“Everything is app-centric,” says Yu. “We are trying to create a human-centric future. We’re trying to give people more power in this relationship. At the end of the day, whoever has the next best interface will win.”

Sierra, a startup developing AI-powered agents to “improve the customer experience” for large companies including WeightWatchers, Sonos, and SiriusXM, takes a similar view, saying that, in the future, a company’s The AI ​​version will be just as, if not more, important as its app or website. “It will completely change the way companies exist digitally,” says Brett Taylor, who left his job as co-CEO of Salesforce to start Sierra.

human after all

founder of one phone, one friend—Tomas Ramanauskas and Tomas Dervonskas—expressed similar sentiments on making phones more personal with the help of AI. “We think AI offers an opportunity to humanize this relationship to actually make it more human rather than just this cold, transactional, attention economy kind of thing,” Ramanuskas says.

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